Aveda Smooth Infusion Collection Line
And so, like most natural haired women, we like to change it up once in awhile – after all, this is the best part about natural hair…the flexibility! You can be curly in the morning, and straight in the evening, if you were so to choose. And the best part about this process is to do so naturally.
Aveda is well known in the hair care business and has some great products which are all based on natural products. Aveda was founded in 1978 in Blaine Minnesota by Horst Rechelbacher. He started off with one shampoo and since then the products have grown to include a selection of hair care products. Horst saw the connection between wellness and beauty, plant aromaology™ and the potential for a profitable business that was also committed to social and environmental responsibility.
Aveda was acquired by The Estee Lauder Companies, Inc. in 1997. Horst has since left and Dominique Nils Conseil joined Aveda as company President in 2000.
A-Veda means “all-knowledge” in Sanskrit. Its base is in Ayurveda, which is the ancient healing art of India which takes a holistic approach to life and wellness, with a focus on cultivating balance.
Aveda uses organically grown flowers and plants wherever possible and has relationships with indigenous people, farmers, and brokers who share the same philosophy of sustainable agriculture. Aveda is committed to promoting the use of materials and takes environmental action on many levels, by their “reduce, reuse, recycle” ethos:
- 90% of the tonnage of essential oils purchased for product manufacture is certified organic or biodynamic
- 89% of their raw herbal materials are also certified organic
- Complete traceability of certified organic ingredients, from the raw source to their finished products
- Shampoo bottles made with a minimum of 80% post-consumer recycled content, are made from recycled milk bottles and can be recycled after use
- 100% of the electrical usage at Aveda’s corporate office, distribution center and primary manufacturing facility in Blaine, Minnesota, is now offset by its wind energy purchase
- 18 million US dollars have been raised for environmental and social causes to date through Aveda’s Earth Month campaigns
- No animal testing
So, Aveda is indeed a great company which helps to promote beauty on a natural, organic level.
I decided to give their Smooth Infusion Collection a try to see if all the hype was indeed worthy of its claim. I am a type 3b/c hair texture and fully adventurous.
Aveda Smooth Infusion Collection consists of:
- smooth infusion shampoo
- smooth infusion conditioner
- smooth infusion style-prep smoother
- smooth infusion glossing straightener
I purchased all four products at a reputed salon which was nearby my home. I was so excited and could not wait for an online purchase delivery.
So, I watched the Youtube video that Aveda made to use as a guideline. It motivated me even more. SO, off I went.
Step 1 -Aveda Smooth Infusion Shampoo
I washed my hair with the shampoo which is touted to eliminate frizz and smooth the hair follicle. It is suitable for all hair types. Its ingredients states that this shampoo has an exclusive plant infusion of organic aloe, maize and guar bean which is supposed to help create a smooth new surface on the hair, helping to make hair thick, strong and healthy. Babassu-derived cleansing system which should soften the hair with a luxurious lather.
I must say that after the shampoo, my hair felt somewhat softer and not leeched of its natural oils as was the case when I would use sulfate shampoos. This was already a plus point. The only con was that it was not very sudsy, however, I tried not to associate suds with cleansing ability.
Step 2 – Aveda Smooth Infusion Conditioner
I moved right along to the conditioner. It is also made up of an exclusive plant infusion blend of organic aloe, maize and guar bean which is supposed to create a smooth new surface on the hair. It should also give daily conditioning up to 60% for the hair. It also has tamanu oil which helps in restoring the hair’s moisture balance.
I found the conditioner not very thick in consistency. I had to use a little more than usual and figured that I needed to give as much coverage to my hair in order to achieve the look I was going for. I even left it on for about 10 mins under a plastic cap. After I washed it out, I found my hair feeling soft but sort of ‘sticky’. I proceeded to the next step.
Step 3 – Aveda Smooth Infusion Style-Prep Smoother
This hair smoother is supposed to make styling faster and easier. In addition to the exclusive plant infusion, it includes organic tapioca which should stave off effects of humidity for up to 12 hours. It also has hydrolyzed wheat protein to protect against surface damage from heat styling. It also features Smooth InfusionTM aroma, a fresh spicy citrus-floral featuring certified organic bergamot, certified organic palmarosa, Bulgarian rose and Australian sandalwood.
Its smell is somewhat sweet but tolerable. It is smooth once applied to my towel-dried hair and I liked the ‘slip’ that I felt on my hair. I did not need very much to do the job. Of course, it is said that if too much is used, it would leave the hair heavy and weighed down. I liked this product. And unto the last step.
Step 4 – Aveda Smooth Infusion Glossing Straightener
Now, the glossing straightener is supposed to give all-day straightness and shine. I then blow-dried my hair on low heat to 70% and then applied the product. I noticed that my hair was indeed shiny and smooth. I did not find it straight enough.
I then decided to do a light flat iron on my blow-dried hair. It remained shiny and the straightness derived from the flat iron was ok. My hair felt a bit weighed down, I guess I may have used too much of the style-prep. It did not move as flowingly as the model in the Youtube video. I was not happy.
Well, I decided not to be too hard on myself and decided to wait a few days and repeat the process but the next time, trying the Aveda Smooth Infusion Naturally Straight product instead, as Step 4, according to the Aveda video.
New Step 4 – Aveda Smooth Infusion Naturally Straight
SO, a few days later, I go through the above steps again, this time being very attentive to the amounts of each product that I was using…being as sparing as I could in order to get better results and maybe even closer results lo0king like those in the video. I was hopeful.
The Aveda Smooth Infusion Naturally Straight along with other plant blends also includes organic cassava root which is supposed to form a barrier against humidity and frizz. It claims to create a locking layer to help hold your hair straight, day after day. It also says that it should progressively straighten the curls with each use…after 5 consecutive applications of naturally straight, hair will stay straight for up to 3 washes.
Well, this time, I was a bit more encouraged about using the product. I had some movement to my hair but not enough to want to use this product again. Then, I decided to give it another try. I was determined to give the product a ‘double thumbs up’.
Another wash day came around and I tried the steps again, using the Naturally Straight as the new step 4.
Third time around, it was getting better. My faith was renewed in the product line. It was indeed achievable to make my curly 3b/c hair naturally straight without chemical usage and give me the ability to change my looks occasionally.
- the products smell sweet and not too overpowering
- they are plant blends and based on natural ingredients
- they are gentle on the hair
- a little goes a long way, especially with the glossing straightener
- a little pricey
- takes a few trials to reap the benefits
I gave the products a fair trial because I wanted them to work, especially because they are natural products. However, I did not re-purchase. I decided that I love my curls too much to even take the chance of seeing them become too straight after a few consecutive uses.
Please give your comments and let me know if you have used this Aveda collection and if you had the results that you desired.
Thank you for stopping by.